Ad Man Classics
By H.F. Peterman
Confessions of a direct response ad man
Nobody, should be allowed to have anything to do with direct response advertising until he has read this blog everyday. Join this modern day adman as he blogs the advertising classics.
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13
Feb
We go with the crowd. So the most effective thing I have ever found in advertising is the trend of the crowd
My Life in Advertising. pg. 119. Claude C. Hopkins. NOTE: Make sure to watch the video below.